125 Records

Monday, January 15, 2007

Loud Family reviewed in London

The London Sunday Times reviewed What If It Works? yesterday:
California's jet-propelled power-pop genius Scott Miller gave stardom a decent shot, fronting Game Theory and the Loud Family for two decades. He has been silent since the turn of the century, despite high-profile patronage from critically acclaimed talents such as Aimee Mann and the Magnetic Fields' Stephin Merritt, the latter clearly in his debt. But here's a new Loud Family line-up, to tease us with buried bubble-gum hooks that straddle the banal/brilliant barrier, and chirpy-chipmunk choirboy vocals that conceal spiky lyrical barbs. So distinct is Miller's aesthetic that even a cover of the Stones' hoary "Rocks Off" buzzes like a Loud Family original.
The "chirpy-chipmunk" comment is a little dodgy, as the Brits say, but overall, we're always happy to be recognized across the pond.


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